Summary

Streamlined reordering

• Bigger buyers mostly order by brand level, smaller buyers (1 location) order at more product level (need more data)

• All love sampling / testing new products (by brands they already know) / Do orders on and off LeafLink which creates more work

• Ordering schedules are generally kept and we have the opportunity to automate some of this

• Need to know what’s in stores, on order, in transit, and sell-through rate (inventory page)

• Generally, place similar orders each week and want the ability to create templates (purchase list)

• Send the same types of communications often (ex. out of stock requests)

Next steps: Continue to streamline general ordering as much as we possibly can, while also working on features that will speed up ordering for multi-store locations (Purchase List, setting up hub locations, etc.)

Reporting

• Heavily uses data to inform purchasing decisions

• LeafLink needs more robust reports/dashboards to account for multiple stores, centralized purchasing ops, and general forecasting & planning

• Users love reports and use them very frequently to inform their purchasing decisions.

Next steps: Look into what other types of reports we can add. Most requests were territory based. Others were aging reports, daily sales by breakdown, sales by customer (rec/med then SKU), seasonal trends, hot products, and specials.

Discovery

• Product-level feedback is important (from customers, employees, etc - they won’t sell it if budtenders don’t like it)

Next steps: Different stores have different demographics so recommendations should be tailored to this. Ability to add non-LeafLink sellers’ contact info which would then trigger an email to that brand rep asking if they’d be interested in LeafLink. Adding rating systems for product level (photos don’t do justice, they want to know the quality of the product, especially flower)